Food & drink
Our award winning food and drink team has the experience and specialist knowledge to navigate the vast and varied food and drink landscape.
During the last twelve months we have helped Save Tango and started a national conversation around this iconic brand that delivered an 8% increase in value sales in impulse and a 20% increase in distribution to impulse outlets. We also created an innovative piece of branded content for Stowells wine that led to the first celebrity blended wine, which became the best selling new wine launch in Threshers wine stores.
With our food and nutritional campaigns we have the skills and experience to negotiate through ever-changing political legislation and the growing concerns over obesity. Influencer contact programmes are at the heart of everything we do for clients like Fruit Shoot, Splenda and Kraft, delivering shifts in public perceptions through academics, nutritionists, Governmental health bodies and pressure groups alike.
Finally, our repertoire spans big impact, highly creative consumer launch campaigns as well as brand amplification campaigns using both traditional and digital communications.
We have just celebrated the pantomime season for Robinsons, re-launched the iconic Baxters soup brand and are set to launch the Flavour Forecast for Schwartz in 2010 that examines the key European culinary trends that will inspire fashionable food menus in the coming year.
Our services
- Campaign planning
- Crisis & issues management
- Digital communications
- Media relations
- Major product launches
- Reputation management
- Stakeholder engagement
- Sponsorship consultancy and amplification
- Media and presentation training
Our experience