H+K Smarter

Our specialist behavioural insights and strategies team help clients better apply the science of human behaviour to the art of communications.

As an industry we’ve moved on from the days where our primary expertise was a knowledge of how the media works. As more of our communications become direct to audience, we need to be experts in the science of how people think, behave and make decisions. We need to understand the unconscious drivers of behaviours as well as the conscious.

We combine the latest behavioural science thinking with robust research capabilities to help clients create campaigns that truly understand and influence their target audiences. 

Tuesday Team Talk: Mourinho and the science of hypocrisy
Swaying “undecideds” on Brexit
Encouraging the nation to drink more water
Reputation for sale
H+K London launches SMARTER™ proposition
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Healthcare
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Simon Shaw / Chief Creative Officer
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Consumer Packaged Goods
Raising profile across the UK
Championing Female Employees
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Food + Drink
Influencers / Sherlock™
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Cyber Security: it's your reputation at risk
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Retail + Leisure
Creativity+Science 2016
Best in class content marketing
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Global Center of Creative Strategy
Richard Millar / CEO
Delivering a local tournament to a global audience
Content studio
People + Purpose
Flight School™
Matt Bright / MD Financial + Professional Services
Brand Identity / Bisqit
Creating cut-through to support a new product
Pippa Burridge / MD Operations
Purpose driven communications™
H+K SMARTER™
Charlie Morgan / MD Technology
Simon Whitehead / MD Energy + Industrials
Avra Lorrimer / MD Consumer Packaged Goods
Andy Sutherden / Global Head of Sports + Partnership Marketing
Measurement / SingleScore™
Publishing + Measurement
Tim Luckett / Global Crisis Lead
Vikki Chowney / Director of Content + Publishing Strategies
Candace Kuss / Director of Social Media
Catherine Cross / Lead Counsel, Media Training
H+K EastWest
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Matt Battersby / MD, H+K Smarter
Brand Experience / Bisqit
Driving brand recognition with humour
Sam Lythgoe / Global Head, Business Development
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